Help users discover and adopt new or unused features. Increase interaction with features that create stickiness.
Use targeted announcements to capture user attention and communicate new or unused features
A critical piece of driving feature adoption is making sure that messaging is relevant.
Our most successful customers use a combination of Segments and Targeted Announcements to deliver the most relevant features to the right users.
Use interactive step-by-step walkthroughs to guide users through how features work.
The average human attention span is now officially less than that of a gold fish. To make sure you keep users engaged, make sure walkthroughs are quick to get through.
Customer data shows that keeping walkthroughs to no more than 5 steps results in maximum engagement.
Send timed, targeted NPS, or open-ended / multiple choice surveys to your users when they are most likely to respond.
Product and CS teams both often get measured on NPS. That’s an important, standardized measure of customer satisfaction, and gives answers at scale.
However, we recommend going beyond and asking qualitative, open ended questions – at the right time.
Simpo Surveys let you do that (in addition to basic NPS)